Beer is a satire picking fun out of advertisement agencies selling brew to the the masses, and one particular agency that hires three average joes to become their spokespersons.

The movie balances well with being witty and making the right observations to pick fun of, and being light to watch and entertaining. The fictive events don’t seem too far fetched and the three leads with distinctive personal traits (and problems) are all someone you could imagine starring in a beer commercial in an alternative reality.

Same goes for the supporting cast. Rip Torn is great as always as the eccentric director and Loretta Swit is a natural as the advertisement agency exec to whom easy profit always justifies the means.

80s-o-meter: 87%

Total: 79%